B2B Website & Online Store Development

Online solutions that connect companies

Are you a representative of a B2B company that does business with other companies? Then you know very well that your website or portal, in contrast to a B2C website, does not sell emotions, but efficiency, reliability and results.
How to realize this idea online? How to make a potential partner choose your company? How to strengthen the trust of the partner? How to make your wholesale operations systematic? How to transform a complex B2B product into a simple, user-friendly tool?

So many “how’s”! But don’t worry – Red Chameleon Web Agency has the answers to all these questions!

Creation of B2B websites, stores, portals. And B2B sales become a pleasure! Maribor, Red Chameleon

B2B and B2C Sales. What’s the Difference?

Digital products for B2C and B2B are two completely different worlds.

  • B2C is about impulses, emotions, and “buy now.”
  • B2B, on the other hand, focuses on practical tools for wholesale purchasing. It provides economic arguments, increases efficiency, and fosters long-term partnerships. Your clients are not random users. They are managers or suppliers who make decisions based on solid facts. If they don’t see the logic, they won’t click just like that.

That’s why in our B2B projects, every word, every button, and every feature is built to express logic, trust and profit.


If you have a brilliant idea, it will need a proper form. Red Chameleon gives it a digital body – websites, portals, specialized platforms, and automated solutions for supply, sales and accounting.

These B2B solutions operate effectively on the level of strategic planning and analytics. They enable trust-building between companies and establish long-term, efficient cooperation.

Features and Capabilities of B2B eCommerce Platforms

A B2B platform is not just a product catalog. It is a complete ecosystem for smooth partner interaction, sales automation, and customer loyalty growth. We implement features tailored to the specifics of wholesale, distribution, and corporate purchasing:

Catalog & Ordering

  • Real-time stock and pricing data.
  • Fast order creation or import from Excel/CSV.
  • Reordering from purchase history.
  • Pre-orders for out-of-stock items.
  • Personalized assortment – each client sees only their products.

Personal Account

  • Access to contracts, invoices, statements, and product certificates.
  • Order history, order status tracking, balance and credit limit overview.
  • CRM and ERP integrations.
  • Invoice issuing directly from the personal account.

Analytics & Control

  • Reports on sales, customer activity and goal performance.
  • Order dynamics and average purchase tracking.
  • Tools for managing receivables.
  • Executive dashboards with key performance indicators (KPIs).

Security & Convenience

  • Two-factor authentication for partners.
  • Flexible access permissions (e.g., multiple users per company with different roles).
  • Support for contractual credit limits and deferred payments.

Customer Management

  • Customer segmentation (retailers, wholesalers, corporate clients, distributors).
  • Individual or group pricing, personalized discounts and bonuses.
  • Assigning a personal manager to each client.
  • Client segmentation by region, purchasing volume, or business type.

Automation & Integrations

  • Accounting system synchronization.
  • APIs for partners – exchange of orders, prices, and stock levels.
  • Integration with payment gateways and delivery services.
  • Automatic price list updates.
  • Workflow automation for internal teams (approvals, order routing, notifications).

What does the B2B area include?

The B2B digital world is complex – it involves multiple decision-making levels, long sales cycles, and various partner types. That’s why we developed a holistic approach combining strategy, design, technology, and marketing into one unified solution.

Below is what our B2B offering includes – and how we can help your company grow.

Corporate Websites & B2B Portals

We develop B2B websites and portals that don’t just represent your company – they become your digital office:

  • Thought-out structures for different client types, deep product and service catalogs.
  • Personalized partner portals.
  • Integrations with CRM, ERP and internal systems.

Your website is not just a business card – it is a sales and communication tool.

UX/UI Design that Simplifies Purchasing

Large orders with numerous items must be easy to manage. Good B2B design must be more than “beautiful” – it must be logical, intuitive, and persuasive. Our designers create visual solutions where every detail highlights your company’s expertise:

  • Visual scenarios for different user roles.
  • Clear structure and navigation.
  • Full alignment with your corporate identity.

Automation & Integrations

We connect your website or B2B portal with CRM systems, partner APIs, catalogs, databases and analytics systems.
The goal is to unify all processes into a single digital ecosystem where sales, reporting and communication work in sync. This saves your employees a significant amount of time and eliminates human-factor errors.
Enjoy your work!

B2B Positioning

In a competitive market, the winner is the one who speaks the language of their target audience.
We help you shape the strengths of your B2B company that set you apart from competitors. Potential customers will see your B2B website as a symbol of speed, convenience and functionality.

Why B2B Companies Choose Red Chameleon?

Experience and Understanding of B2B Clients

With years of experience in the B2B industry, we know what truly matters to your customers. We understand their needs, habits, and expectations.

We Create Business Tools, Not Just Websites

Each project has a clear goal: attract, convince, sell, retain, and increase profit. We always rely on the specifics of your business model.

Strategic Thinking

Before proposing a solution, we analyze the market, sales flows, and growth opportunities. We create solutions that build trust and long-term partnerships.

We Are Close to You!

We are based in Slovenia (Maribor) supporting companies across the entire EU and beyond, providing international expertise.

What You Gain by Working With Us

  • Technical guidance for optimizing your business processes.
  • A user-friendly interface and modern website architecture.
  • A clean solution built on the current Laravel framework with scalability in mind.
  • Clear insights, intuitive flows, and intelligent data presentation.
And your B2B sales become more efficient!

Client Testimonials

MVM MATJAŽ d.o.o.
Jure Matjaž - company owner, director
Professionally knowledgeable, ready to look for out of the box solutions. They have a huge breadth of technical knowledge in the field of web portals, stores... I recommend!
Whole review
Nataša Mlakar Sukič
Attorney, mediator, supervisor

Excellent services, excellent results! I recommend!

Whole review

Frequently asked questions about B2B website (FAQ)

How does building a B2B website differ from creating a standard corporate website?

A B2B website is not just a visually appealing showcase – it is a tool for sales and communication between businesses. It must explain complex products, support different types of clients (partners, distributors, procurement teams), include integrations with CRM systems, and provide the arguments needed for decision-making. We design B2B websites with all these tasks in mind – from content structure to the logic of lead acquisition.

How do I know if my company really needs a B2B website and not just a landing page?
Which industries do you work with?
Can you adapt your approach for foreign markets?
Can a B2B website improve sales team efficiency?
See You Soon!

In the digital world, a B2B website works like a business partnership – if built thoughtfully, it brings long-term trust, new connections, and growth. Without a proper strategy, it quickly becomes a missed opportunity.

The Red Chameleon team is here to transform your idea into an effective B2B portal or website that truly connects businesses. We know how to design structures that support sales, integrations that simplify work, and interfaces that speak the language of your partners.

Ready to elevate your digital business? Call us or write to us! If it’s convenient for you, we will invite you for a friendly meeting at our office in Maribor. Over a cup of coffee, we’ll show you how your online presence can become a powerful tool for boosting B2B sales. If an in-person meeting is difficult for you, we can also meet online.

Our meeting does not obligate you to anything – but it will enrich both sides with new insights and discoveries. The choice of provider is always yours!

Author – Mykola Saraniuk,
Proud member of BNI Slovenia (Ethos) and CEED Slovenia

Creation of B2B websites, portals. Internet agency Red Chameleon.
Looking for a partner to create a B2B website? Contact us!